All the more power to My Morning Jacket for being early adopters and trying out something new on Google+, but maybe this wasn’t quite the right time. Before the premiere of the band’s latest music video using the site, the two members who posted the video had 43 connections together. Not nearly enough to make an impact on the new social networking site.
It’s a great idea, but before you create any large event or campaign using Google+, take some time to make connections, interact with people, and get to know the service.
Have you used Google+ for your music in any way? What kind of results did you get?