Jul 252012
 

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Jason DeMarco, the label’s founder and an executive at Cartoon Network, tells THR how a channel known for animated fare turned into the best place on TV to find new music.

Check out the Q&A over at The Hollywood Reporter!


Jul 052012
 
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It should be abundantly clear by now, but your band is not purely a creative unit, it is a brand, and a business. When you are trying to make it in this industry, it is important that you realize the business end of it, or you will be hit with endless surprises along the way. Inc.com is a great resource for startups and entrepreneurs (I read it daily), and a list that Geoffrey James posted yesterday really caught my attention. It can be applied to all business situations, and I know that some of these are rampant in the DIY music community (i.e. Marketing Spam!).

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May 302012
 

There seem to be two sides to the “Free Music” argument:

    1. Give it away for free so that more people can hear it.
    2. If you put a price tag on it, you’re giving it value (and the opposite is true, too).

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